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IZBA

Our Story & Approach

An Open Letter from Our Founder

To the first-time founders who believed in us before we had a name.
To the investors who sat down with our clients and saw their potential.
To the partners who've shared the late nights, the hard decisions, and the big wins.
To the acquirers who validated our founders' efforts and ambitions.
To the outstanding human beings, past and present, who made Izba what it is today.
Thank you.

When Izba began in 2016, it wasn't built on a perfect business plan — it was built to solve a problem we kept seeing: brilliant founders with world-class ideas were being held back by operational gaps.

Before that, I worked at Unilever and thought I'd retire there. I loved the work: structured systems, clear roles, global scale. But I wanted to be closer to the front lines — where decisions are faster, stakes are higher, and you can feel the impact of your work every day.

The jump into startups was eye-opening. In large corporations, you can lean on process and infrastructure. In startups, there's no playbook — and every decision is personal. I realized quickly that my role wasn't to say "you can" or "you can't." It was to help founders understand the trade-offs, see the options, and choose the best path for their vision.

Since then, our team has grown to combine the discipline of Fortune 500 operations with the adaptability of startup life. We've worked with over 100 brands across industries and continents, helping them start, scale, exit, and integrate — and always with one goal in mind: leaving them stronger than we found them.

Izba exists for founders who are building something worth buying — and for the investors and acquirers who believe in them. We're here to work with you, side by side, so your company's next chapter is even better than the last.

See you out there,

Aaron Alpeter

Founder, Izba Group

The Results So Far

$2.1B
in enterprise value created
$2.5B
in successful exits
100+
brands served across industries and markets
$150M
in Fulfillment Contracts placed in a 12 month period
5
continents and countless growth milestones

Our Promise to You - The Values We Live By

These aren't marketing slogans — they're the principles that guide every decision we make and every relationship we build.

1

Lead with empathy

Understand the pressures, ambitions, and constraints before taking action.

2

Move the needle

Focus on the work that creates meaningful impact.

3

Figure it out

Stay resourceful and adaptable, no matter the challenge.

4

Teach as you go

Share knowledge so our clients leave stronger and more capable.

5

Be direct and kind

Speak the truth with respect and clarity.

How We Work With You

We don't believe in one-size-fits-all solutions. Every brand has unique challenges, opportunities, and constraints. Our approach is built around understanding your specific situation and crafting strategies that work for your business, your team, and your timeline. Whether you're preparing for your first major funding round, scaling operations for rapid growth, or getting ready for an exit, we work alongside you to build the operational foundation that supports your vision.
Get a full breakdown here

What's Next

If you're ready to start, scale, exit, or integrate — we're here to help you build something worth buying.

Free consultation • Custom growth roadmap included • Trusted by leading consumer brands